
Anu Adedoyin Adasolum is the Founder and CEO of Sabi, a leading technology platform that helps underserved merchants grow by providing access to fulfillment, logistics, ERP tools, a B2B marketplace, data insights, and financial services. Since founding Sabi in 2021, she has scaled the platform into one of Africa’s fastest-growing business networks.
Her career began with roles at Dangote Industries and KPMG Nigeria, where she gained experience in operations planning, management consulting, and business analysis. She went on to become Chief Operating Officer at Rensource Energy, where she played a pivotal role in scaling operations and driving growth. She has held senior leadership roles at Jumia Group, including Head of JForce Transformation and VP of JForce (Sales), as well as roles in vendor acquisition and sourcing. Across her journey, Anu has consistently focused on leveraging technology and operational excellence to unlock growth opportunities for businesses and communities across Africa.
Anu Adedoyin Adasolum
CEO, Sabi
