
Nnenna Onyewuchi
Founder, The Barefoot Strategist
Nnenna Onyewuchi is the Founder of The Barefoot Strategist, a strategy and marketing consultancy, and a fractional Chief Marketing Officer with more than 27 years of experience helping businesses and institutions drive growth through strategy, brand, and innovation. She previously co-founded Yellow Brick Road, one of Nigeria’s leading creative agencies, where she served as Executive Director, Strategy & Innovation.
Her work spans technology, financial services, consumer goods, and the development sector across Africa, North America, and Europe. She has advised and built technology-enabled businesses, working with leading organisations including Carbon, Paga, Access Bank, Stanbic IBTC, ARM Group, Coronation Group, and the Mastercard Foundation.
Nnenna also serves on the boards of Ellah Lakes Plc, iFitness, and Lynden Farms, and is Co-Chair of the Africa Soft Power Summit. A globally recognised marketing strategist, she has been a juror for Cannes Lions, the Loeries, The ANDYs, and the Gerety Awards.
Nnenna Onyewuchi
Founder, The Barefoot Strategist






















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